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Independent Banker Article: Industry Visionaries with CEO Mark Dittman

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This article was previous published in Independent Banker magazine.

Independent Banker interviewed IBT Apps’ Chief Executive Officer, Mark Dittman for the 2020 Industry Visionaries feature article.

In this interview, Mark shares insights on the future of banking and defines IBT Apps’ role in revolutionizing the industry for community bankers.

How is IBT Apps redefining fintech partnership? There is a difference between being a core provider and a core partner. We work to understand bankers’ needs and then use that information to ease the conversion process and provide dedicated ongoing support. Teddy Roosevelt once said, “Nobody cares how much you know until they know how much you care.” That’s something that doesn’t happen overnight. It’s earned. You earn that by listening and then delivering what you promised.

What makes IBT Apps’ collaborative relationship with community banks unique? Years ago, when you would buy a software product, you would pay an annual maintenance fee, which would include new features, products and services. That’s been lost in our industry. However, at IBT Apps we take an ongoing, client-focused approach. We have created a client advisory board who vote on the enhancements for our core and online banking platforms quarterly. Anything we build, our customer base gets for free. We’re giving control back to our customers.

What is IBT Apps’ role in revolutionizing the industry? We work to protect the sweat equity that shareholders have built in their community banks by giving them the tools to compete and succeed. If a community bank closes a branch in a town, within six months, loan volume in that community is down 80%. And within five years, those towns are virtually defunct. Our mission at IBT Apps is to make sure community banks continue to thrive because they keep our towns alive.

Learn how a new core partner can benefit your community bank. Contact IBT Apps to discuss your core needs in 2020 and beyond.

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